Search engine optimization has gone through many changes in the last 10 years or so. If you don’t keep your SEO strategy in line with the changes, you may find it tough to safeguard your rankings and survive today’s cutthroat competition. So, keep on experimenting and correcting mistakes sooner than others, for this is the only way to forge ahead, One aspect that many SEO agencies overlook and you can make the most out of is – link shortening. Use it wisely to maximize good SEO effect and keep your clients satisfied.
Impact Of Link Shortening On Branding
The best thing about using custom URL shortener on your websites is that you don’t have to worry about the branding and conversions. You can customize the URL and make it look attractive on various social media sites, public forums, directories and other digital platforms. No matter how well you optimize your posts, you can never achieve as much efficiency as you can do with the help of a link shortener.
Many links shorteners are equipped with latest features like user engagement report, social media traffic segregation, link redirection, etc. If you opt for any such product you don’t need to depend on any other tool to check how well your posts are performing on various online platforms.
Even though there are many URL shorteners available in the market, not all of them can live up to your expectations and get you desired results fully. So, rather than going with any random tool, make sure you go with a renowned and easy to use option. Capsulink is one such name you would want to try out this year. It comes equipped with all the latest features as mentioned above along with protection feature from damaged external links, traffic loss, and missed profits. Capsulink is easy to use and can increase your conversion rate by up to 200% in a limited period.
Give it a shot and you will never have to regret your decision of switching to a branded link shortener ever.