Why Choose Site Builders Like Wix For Your E-Commerce Store?

Carrie Bono
June 30, 2017
238 Views

Gone are the days when building an e-commerce store was a daunting task accomplished only by professional developers with highly-specialized coding and programming skills. With the emergence of easy to use e-commerce platforms, anyone with no technical know-how and zero prior experience can have a robust online store up and running in less than 30 minutes!

These online store builders come with a wide array of features paired with a minimalist interfaces to ensure better accessibility and greater user experience. Moreover, these customizable and efficient solutions are fast and affordable enough. Hence, more and more entrepreneurs are relying on these platforms to create online homes for their products.

Why Look For A Comprehensive Solution?

However, picking the right free website builder for your online store can be overwhelming as the market is flooded with plenty of choices.

Some are simple with basic features and cheap rates while others are extremely cluttered with advanced attributes. It is pretty challenging to find a comprehensive yet cost-effective solution for building a functional online store that would integrate all necessary e-commerce tools and provide you the finest fit for your business.

Here comes the importance of simple and intuitive site builders like Wix. By opting for such a drag-n-drop website builder with powerful e-commerce tools, you can easily take charge of anything and everything related to your online store without paying the hefty costs for hiring a pro.

E-Commerce Features In Platforms Like Wix

Ease of use is the best thing about a website builder like Wix while there are tons of other highly useful traits too. Here are the key features offered by the platform that can help you build as well as enrich your e-commerce store:

  1. Easy To Use Dashboard

If you are a beginner, you will find this ‘drag and drop’ interface extremely simple, easy, and convenient.  It will allow you to insert components almost anywhere across the website, modify pages, and customize your website as per your requirements. All these are helpful in setting up the right infrastructure for selling products, automating the operational process, and expanding the business itself.

  1. All-In-One App Market

The ever-growing app market is a one-stop shop for e-commerce-focused add-ons. It contains more than 260 free and paid (built and supported by external companies) apps to help you extend the functionalities of your online store. You can simply pick the apps that suit your needs the most and integrate them one by one into your website just through a single click. Here is a glimpse of what you can avail:

  • E-commerce: Advanced shopping carts with more powerful platforms, such as Shopify, Ecwid, etc., direct setup and management of Facebook store, integration with Etsy shop, and so on
  • Marketing: A whole set of apps for SEO, email marketing, LIVE chat, customer review, testimonial, calendar event, contest, etc. in order to boost your marketing efforts
  • Business: Apps for traffic generation, invoicing and accounting, QR code generation, social media management, etc.
  1. Sophisticated Growth Tools

Apart from various standard apps, you are also offered other highly developed tools required for sales and marketing, social management, and customer service to add to your website and enhance the overall growth of your e-commerce business.

  1. Professionally Designed Templates

Get your hands on over 510 simple, clean and appealing templates to come up with a professional-looking online store. The clutter-free designs ensure the scalability of the platform while the responsiveness makes the site easily accessible on mobile devices.

  1. Hassle-Free Inventory Management

The simplified inventory management system can turn even the most complicated inventory management process into a hassle-free one. You can track your inventory, add new products and corresponding options, display the remaining number of products, register your orders, etc. just at the touch of a button.

  1. Securely Processed Payments

From a straightforward setup to a securely processed transaction, the e-commerce payment options offered by site builders like Wix are absolutely safe and can help you ensure the utmost confidentiality of your customers’ personal and financial information. It also allows you to choose from 12 different payment processors.

Pros Of Using Platforms Like Wix For E-Commerce

Finally, here is an overview of how using a website builder like Wix for your e-commerce business can help you outperform your competitors the simplest way:

  • Clutter-free themes and designs with numerous customization options
  • Rich app library with tons of add-ons, which is again growing continuously
  • One-click integration of apps / tools with no coding knowledge required
  • Cloud-based framework to offer significantly smooth and fast operations
  • Simple and affordable e-commerce pricing plans along with freebies
  • Seamless customer support with a detailed support database and team

In a nutshell, site builders like Wix can make launching an e-commerce store and running it efficiently a breeze even for the novices. So, if you are planning to penetrate the e-commerce market and stay ahead of the competition within a budget, this is what you need right now.

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