At some point, every app marketing team must ask one important question: How will this app make money? Of course, some apps address this by charging mobile users a fee to even install them. But the truth is, many mobile users these days will hesitate—or outright refuse—to pay for an app up front. So, earning money from an app in today’s marketplace requires a more nuanced approach. This is where the concept of mobile app monetization comes in, or the process of generating revenue from an app. Earning income from an app without charging up front depends on building up…
Author: Joel Devidal
Every entrepreneur can use a little help, and fortunately, there’s more help than ever available thanks to the abundance of online business tools. Whether you need to work with a team remotely or an easier way to manage your site, there’s an efficient, easy-to-use tool for the job. Many of these are available on computers as well as smartphones, making it easy to manage things on the go. So, what exactly should your company be employing right now? Joel Devidal, serial entrepreneur and founder of SMEJapan.com, lists five of the best technological tools your business needs in 2018. Online Collaboration…