The rise in mobile apps has ensured that smartphones and tablets have become an indispensable part of our lives. The convenience and comfort offered by the different kinds of apps make smartphone users stay glued to their devices for long. So, it is no surprise that mobile app development has turned into a lucrative business. Even if you do not have any technical knowledge, you can still convert your mobile app idea into reality by hiring a third-party mobile app development company.
But, one of the key decisions you need to make is which platform to use for your app: Android or iOS or one of the smaller ones. Since Android and iOS are the two most dominant app platforms (with Android being more popular), selecting one of these two is almost a given.
So, how is it that iOS app development can prove to be profitable for your business, especially when Android is comparatively more dominant? Let us take a look at some of the reasons that will help your third-party iPhone app development company come up with an iOS app that multiplies your business ROI.
Targets High Income Groups
When you think of an iPhone, the first thing that comes to mind is an expensive device of high quality and high security. So, people belonging to high income groups are more likely to purchase an iPhone which is priced much higher than most Android smartphones. This means that, if your target audience is willing to spend money for quality and a good user experience, you know that they will not hesitate to do the same with regard to iOS apps.
Also, there is more scope for your iOS app to earn through in-app purchases, paid subscriptions, and other app monetizing techniques.
Limited Device or Hardware Fragmentation
Unlike Android, iOS is a closed platform and so iPhone app development companies have to follow the stringent guidelines or protocols of Apple to get their apps published on the App store. In other words, there is limited device or hardware fragmentation with entire software and hardware guidelines being controlled by Apple.
So, there are very few differences found in the various updated versions of an app, making life really easy for the developers of your iPhone app development company. Also, less effort is required from the developers to manage the updates, which eventually helps you bring down the app development or maintenance costs.
iOS app development can be done with a comparatively few lines of code, especially with the advent of languages like Swift. This ensures that programmers from your third-party iPhone app development company will have fewer bugs to deal with, since fewer lines of code means a smaller chance of having bugs. And, with the stringent review process that is in place to get your iOS app published on the App Store, your app is furthermore likely to be of the highest quality in the first place.
So, you save plenty of time for your development team, which would otherwise have been spent continuously fixing the numerous bugs that arise after a mobile app goes live.
High Quality and Higher Adoption Rates
Since Android is open source, security is a concern for its users. This is not also the case with the closed source iOS platform. And, again, with the strict guidelines in place, the final iOS app that gets published on the app store is of a premium quality. This increases the iOS app adoption rates among individual users and even among enterprises (for which security is a major selection criteria with regard to the app platform).
Thus, your paid iOS app is likely to be adopted faster in the market, helping your business grow its app-based revenue.
Only Targeting iPhones and iPads
With the Android platform, there are numerous types of phones that need to be kept in mind while developing a corresponding app. However, in the case of iOS, the only devices for which mobile apps are are iPhones and iPads. So, the developers of your iPhone app development company can focus all their efforts on fewer devices.
Additionally, the iOS users are loyal to their devices as they do not have too many options to choose from. (And, with such a premium quality user experience delivered to them, they will not even bother looking for other options.) So, it becomes even easier for a good iOS app to get the attention of its target audience. In this way, the success of the app totally depends on the features, functionality, and quality of the app.
The above discussed reasons prove that iOS app development can easily multiply your business’s ROI, provided that your app idea is great!
What do you think about iPhone app development? Feel free to share your feedback or queries in the comments section below.
Bio: Shishir is the founder of ChromeInfotech, the leading mobile application development company in India. With over 10 years of experience, he knows the mobile world inside out.