WRLD is creating a 3D model of the entire world. Developed by gaming fanatics who previously worked on games like Grand Theft Auto, Lemmings and Lego Series, WRLD’s map will be used in virtual reality, augmented reality and gaming. WRLD’s model of the world is like a gaming world but is geometrically and geographically very accurate. Its accuracy is compared to satellite data and of the Google Maps.
WRLD was founded in 2010 as eeGeo and was renamed as WRLD in the latter years. It launched its first map publicly in 2015. It has already landed deals to map for major international clients that include Cisco, Samsung and V&A Museum of Design. Cisco asked WRLD to create a mobile application that guides visitors through its Customer Experience Centers using interior maps. Using the app, any person visiting Cisco can see where they are in the building in real-time. It also navigates you where you want to be whether it is the reception desk, restroom or any other places of interest.
The WRLD app has been downloaded 4.5 million times even though the product has not been designed for commercial use. Recently, WRLD has raise over $5million in an investment round led by NetSol Technologies to expand the map and its uses. WRLD is creating its 3D map of the world with the help of data from TomTom, Ordinance Survey, NASA, Japan’s Zenrin and The US Geological Society. WRLD built a 3d model of Japan that includes hundreds of thousands of buildings, mountains and railway lines in just three weeks. The expansion they made recently included cherry blossoms and bullet trains. Hassan Sadiq and his team of expert developers have been working on the technology behind WRLD map for five years.
The map of WRLD is different from those of Google and Apple because it is malleable and programmable. WRLD gives people the tools to build the world they want to. They can highlight every building with poor efficiency in resolution and design a bright pink, sparkly world if they want to. More practical realizations of the technology include pointing out where products are in a shopping center to help customers navigate malls or track patients and equipment inside a hospital to help run it more quickly and efficiently. While WRLD continues to build the entire map of the world, Hassan Sadiq Himex also promotes that it is also concentrating on its next challenges such as mapping interior spaces and developing the product for virtual reality.
