7 Useful and Free SEO Tools To Make Use Of In Your Next SEO Campaign

When it comes to SEO tools, you want the best tools at your disposal. Now, you may think that you need to pay for these tools, but you’ll be delighted to learn that you can get some of the best SEO tools available for free.

You need to make 2017 the year that you “work smarter, not harder.”

And, this means using the best SEO tools available that you can get for free. With a plethora of free tools by your side and knowing how to use them, you’re going to be successful in any local SEO campaign you create and put into action.

7 Free SEO Tools You Should Be Using For Your Campaigns

1.     Wayback Machine

One of the oldest SEO tools you can get from the Internet is the Wayback Machine. The tools give you the ability to see what a website previously looked like. If you’re noticing traffic changes on your website after some website updates, the Wayback Machine makes it easy to learn what has happened.

This is especially helpful if you don’t have a site backed up yet.

2.      Keywordtool.io

Keywordtool.io is one of the best premium tools you can use and it’s free. The tool will provide you with various keyword ideas. The great thing about this tool is that it can be used for Amazon, the App Store, Bing, Google and YouTube. It’s an ideal tool for long-tail keywords that don’t show up within Google Keyword Planner. Ubersuggest is a tool similar to Keywordtool.io – something else to consider.

3.      Redirect Path

Free Google Chrome extension Redirect Path can help you find redirect and HTTP header mistakes. Instead of looking for these mistakes, you can spend your time addressing them. It’s a convenient plugin when you’re looking at multiple pages.

4.     Structured Data Testing Tool (SDTT)

One of Google’s tools is SDTT, which is an easy-to-use method to scrutinizing on-page schema code and test schema markups. The only thing you have to do is supply the website URL and markup.

5.     Google Trends

If you’re going to be successful in marketers, you need to know the direction in which your market is going. This is where Google Trends comes into play. This SEO tool can show you changes in search volume of search terms, entities and topics. By using Google Trends successfully, your content will stay fresh and current, outdoing your competition.

When it comes to search marketing, it’s always good to look at the changes. Everybody can improve their results, but they need to understand what the trending topics.

6.     GTMetrix

How quickly or slowly your page loads are going to impact the SEO along with UX. The GMTextrix tool looks at a page’s load speed and finds where improvement can be made. It will help you to better your website. While there are many other page-speed tools available, it’s GTMetrix that’s the most user-friendly and thorough.

You can also use PageSpeed Insights and Pingdom.

7.     Web Developer Toolbar

This SEO tool is a must within the technical phase of your SEO audits. It gives you the ability to find or inactivate information from css, cookies, images, JavaScript. Etc.

More Free Goodies

Are you still looking for other free SEO tools that you can use? There have been numerous tools recommended and, even though we’ve not used them extensively, there are some rather good ones and may be something for you to consider for your arsenal.

  • Code Beautify SERP Checker
  • K-Meta
  • Key Collector
  • OnCrawl
  • Oviseo
  • SEO Camel
  • SEO Crawler
  • SEO Ninja Tool
  • io
  • Woorank